Our Services
Founded in 2007, Plugged In is an Independent Music Agency that delivers bespoke campaigns across TV, Radio, Publicity, Social Media & Podcasts with an unparalleled attention to detail.
Being independent allows us to personally select the artists we work with, and limiting our roster ensures that every campaign gets the focus and attention it deserves.
UK TV
We secure interview and performance opportunities on UK TV shows such as Later with Jools Holland, The Graham Norton Show, Tonight with Target and Sunday Brunch, as well as Music Video Playlisting across TV Channels including MTV, The Box and Trace TV.
UK & European Radio
We have carried out successful UK national radio campaigns for a wide range of artists, securing a multitude of playlists, spot plays and promo opportunities on UK radio stations such as BBC Radio 1, BBC Radio 2, BBC 6music, BBC 1Xtra, Capital FM, Capital XTRA, Kiss FM, Kiss Fresh, Absolute Radio, Radio X, Apple Music 1 & Rinse FM.
Outside of the UK, Plugged In also delivers European-wide radio promotions for both new and established artists looking to develop internationally. Active in 30+ European markets (including GSA, BeNeLux, The Nordics, West Europe, Eastern Europe, Baltics and Balkans), Plugged In establishes support in new markets and creates touring, press and promo opportunities.
Publicity
Plugged In are experienced in executing strategic PR campaigns for artists across various stages of their careers. We work with a quality over quantity approach, ensuring we build at a pace which prioritises longevity and real impact.
A publicity campaign looks different for every artist. We therefore work closely with talent and teams in order to tailor our approach to their goals. Developing innovative angles both within and beyond the music domain, we aim to ensure an artists’ relevance within lifestyle spaces and in wider culture, paying close attention to digital and real-world trends and implementing key press pillars strategically across the timeline.
Social Media
Plugged In creates bespoke social and digital strategies allowing artists to connect with their fanbase in meaningful and authentic ways to simultaneously increase both audience & engagement.
Our audience centric approach is applied to every aspect of social media planning - from content strategy, to paid advertising, creative ideation and tactical scheduling.
Whether a new artist at the beginning stages of developing their online identity or an established artist who wants a fresh take on their next campaign, we are here to help.
Podcasts
We secure interview/guest opportunities on all major and smaller podcasts including Table Manners with Jessie Ware, Diary of a CEO, For The Love of Hip Hop, Off Menu with Ed Gamble & James Acaster, Sidetracked with Annie Mac & Nick Grimshaw, Private Parts and many more.
Our Team
James Passmore - MD
Mikey Lloyd - Director of Promotions
Adam Devaux - Director of European Radio
Linzi Symons - Director of Social Media Strategy
Alice Mortimer - Head of Publicity
Robyn Foley - UK Radio Plugger
Liv Browning - UK TV & Radio Plugger
Tom Passmore - Airplay Analyst